BRUCEB NEWS
The (Virtual) Shape Of Things To Come
Meta is taking us forward to a world where augmented reality glasses are well understood and useful. “You’re crazy!” I hear you say. “Meta has moved on. Mark Zuckerberg looked foolish when he talked about the ‘metaverse.’ He claimed he was investing in the long-term…
Living La VR Loca
Apple began delivering Vision Pro headsets to reviewers and customers last week. By all accounts, they’re quite nice VR devices. Oops! Apple doesn’t want Vision Pro to be called a “virtual reality” device. It’s trying to kickstart a new market and leave old baggage…
The Unpredictable Future of Augmented Reality
Tim Cook and Mark Zuckerberg believe that someday you will pick up your augmented reality glasses exactly as often as you pick up your phone today – which is to say, from the moment you wake up until you go to sleep, all day, every day, for a thousand reasons. You’ll…
Bruceb News Is Being Upgraded
Fear not! Bruce is still writing, now at arrgle.com. Read the articles, subscribe to the newsletter, buy the books! There’s a story behind the name “Arrgle.” In our books, the future belongs to Arrgle. Arrgle is a giant tech company. Thirty years from now, it’s the…
Meta Quest 3: Great VR Device But Where’s The Excitement?
The Quest 3, Meta’s new VR headset, is now on sale. If you’ve ever thought about trying virtual reality, it’s time to jump in. The Quest 3 has excellent specs for the price. It is sufficiently improved over anything before that it tips the scales if you’re already…
Augmented Reality: The State Of The Art In 2023
In the last article we talked about Xreal Air glasses and competitors. They look like sunglasses but when you put them on you can see a giant screen in the air a few feet in front of you, as if you’re sitting in a movie theater. As promised, Lenovo just formally…
Augmented Reality Glasses: A Short Step Down A Long Road
You can buy glasses today that show you a huge screen hanging in the air a few feet in front of you. The display is crisp and clear. It looks like you’re watching a movie or playing a game on a 300-inch TV. Add some earbuds and the experience of sitting in a cramped…
The Future Of Virtual Reality Is So Bright You Need Shades
VR – virtual reality – is about to get its moment in the sun. That means increased sales for a new generation of devices and games, but more importantly it reflects an uptick in consumer recognition and curiosity, which is the next step on the long road to the next…
RIP Cormac McCarthy
“I had two dreams about him after he died. I dont remember the first one all that well but it was about meetin him in town somewheres and he give me some money and I think I lost it. But the second one it was like we was both back in older times and I was on horseback…
More Missing Pieces From Apple’s Vision Pro Presentation
In the last article I described a few things missing from Apple’s introduction of its new AR/VR ski goggles spatial computer, Vision Pro. Take the time to watch this six-minute distillation of the Apple presentation, or this Apple nine-minute promotional video. I want…